Ooyala launches standalone video analytics

Ooyala IQ

Telstra-owned Ooyala has released an unbundled version of its Ooyala IQ video analytics product. Ooyala IQ offers real-time business intelligence, audience insights and content performance… Read more

Ooyala appoints former Facebook exec as ad manager

Scott Braley

Ooyala has appointed former OpenX, Facebook and Microsoft sales executive, Scott Braley, as its general manager of programmatic advertising. Braley will focus on global expansion… Read more

5 Reasons you should buy, Not build your OTT Video Solution


The OTT (over-the-top) video space is experiencing a rapid acceleration in new services, users and revenues. Premium OTT video alone is expected to generate $8… Read more

Joiz taps Ooyala for video monetisation

Social TV company Joiz has tapped Ooyala to provide it with video, interactive and analytics technologies. Ooyala is now powering video and advertising solutions for… Read more

Accenture adds features to AVS, teams with Ooyala

Francesco Venturini

Accenture has launched new features for its Accenture Video Solution (AVS) platform and has signed an agreement with Telstra-owned Ooyala to provide advanced video offerings to… Read more

Ooyala signs ad deal with Spain’s Atresmedia


Ooyala has agreed an advertising-serving agreement with Spanish broadcaster Artesmedia. The video publishing, analytics and monetisation specialist will power monetisation for the broadcaster’s videos using… Read more

Netflix’s US market share to drop to 50% in 2018

netflix THUMB

Netflix’s share of the US over-the-top (OTT) video market is due to fall from 85% in 2014 to around 50% in 2018 as other online… Read more

Ooyala acquires media logistics specialist Nativ

fulcher ooyala thumb

Telstra-owned video analytics specialist Ooyala has acquired cloud-based media logistics and workflow specialist Nativ. Nativ provides a suite of media production, post-production, delivery and syndication… Read more

Smartphones driving massive increase in mobile video plays


Video plays on tablets and smartphones increased by 100% year-on-year in the first quarter, and were up by 24% quarter-on-quarter, and by a huge 367%… Read more

Ooyala adds syndication support for Amazon Fire TV

Amazon Fire TV UK

Video publishing, analytics and monetisation specialist Ooyala has said it is making it fast and simple for its customers to syndicate video to Amazon’s Fire TV line… Read more