Vodafone Spain strikes 4K movies deals with Sony and Paramount
Vodafone will offer movies from both studios in 4K as part of its offering, including the likes of Passengers, T2: Trainspotting 2 and Smurfs: The Lost Village.
Sony Pictures will make 16 premiere titles available as part of the on-demand offering at a price of €6.99, along with 52 catalogue titles.
From Paramount, the service provider will make available 11 titles in total, including four premiers and seven catalogue titles.
Since the launch of its 4K offering, Vodafone has aired content including the last El Clasico football fixture between Real Madrid and Barcelona, and has said it will air the final of the current Champions League tournament in the format.
“Vodafone España’s total commitment to 4K is being made real with these agreements, thanks to which we are adding to our Videoclub offering the best VOD premiere movies and other classic titles [and] giving ourselves a greater ability to showcase the qualities of 4K, offering a unique experience to our customers,” said Ignacio García-Legaz, director of Vodafone TV.
“We have been the first to offer 4K in our country and we are going to follow up with this, working to increase our catalogue in this resolution, which we are convinced is the resolution for now and the future.”