Hybrid TV & OTT

Dailymotion strikes partnership with Transparency

French video sharing site Dailymotion has struck a partnership deal with digital rights management group Transparency that will enable the latter to verify in real time the exact number of views and the aggregate duration of listening time accounted for by each music video available in France.

Dailymotion said that technology it had integrated on the platform enabled it to respond to the needs of rightsholders to verify the use of works on digital platform, including on-demand usage.